Education

Utilize Search Engine Optimization & Social Media Marketing to Find Those in Search of an Education

DigiROI Marketing can help find students, parents and professionals looking for colleges and universities of their choice and find them where they’re engaged – on their desktops, laptops, tablets, smartphones and traditional media.  We do this through a variety of methods including search engine optimization, social media marketing, display advertising, email marketing, and more. 

47%

 

of students are using a smartphone to research where to get their education. 70% of education is referred by search engines.

1 in 3

 

students use video to research schools. Their #1 activity is campus video tours. 

Source: Google & Nielsen Mobile US Education Research, Q3 2012 – Q1 2013, Compete, Inc., Custom US Education Study, Q3 2012.

A huge opportunity is search engine optimization. Colleges and universities can improve their search engine rankings by focusing on a proper website structure, good content development, and a strategic use of keywords.

DigiROI Marketing Category Targeting and Technology is the most effective and turn-key way to get your message in front of students, parents, and professionals searching for the college and university of their choice.

Teen doing school from home

Digital Marketing Services to Target Students, Parents & Professionals

We can target students, parents, and professionals across the web and through Geo-Fencing / MicroProximity technology and follow them home with Device ID marketing. We deliver your message to consumers meeting your criteria through OmniChannel Video and Display, Content Marketing, Behavioral Targeting, Search Re-Targeting, IP Targeting, MicroProximity / Geo-Fencing, Device ID, OTT / Connected TV, Pre-Roll Video, YouTube, Video Bundled Strategies, Programmatic Audio, Email Marketing, Website Optimization, SEO, SEM / PPC / Google Ads, Social Media, Audience Targeting, Geo Targeting, Ongoing Insights / Measurements – and Traditional Media.

Contact our office in San Antonio, TX today to request a consultation and let the team at DigiROI Marketing help increase your school’s enrollment!  

Increase enrollment with DigiROI Marketing!

schedule consultation